LLTW & 15 PERCENT PLEDGE
Turning shared vision into lasting change.
"Together, we’re building ecosystems where Black businesses and communities can thrive."
We’re honored to partner with The Fifteen Percent Pledge, a transformative initiative founded by Aurora James in May 2020, calling on retailers to dedicate 15% of their shelf space to Black-owned brands. This movement emerged during a pivotal moment in history, demanding fair representation and sustainable support for Black communities.
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The Fifteen Percent Pledge goes beyond shelf space—it’s a commitment to equity, encouraging businesses to re-evaluate their structures and create lasting change. Their mission aligns deeply with our work at Lotus Life Total Wellness, as we strive to provide holistic mental health services that uplift and empower BIPOC individuals.
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Together, we’re building ecosystems where Black businesses and communities can thrive. This partnership fuels our shared vision of greater equity, access, and well-being for all.